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Contens: Tourism–A Historical Perspective • Consumer Behaviour and Tourism Demand • Dimensions of Tourism • Measuring the Demand for Tourism • The Structure of Tourism Industry • The Tourism Industry and Public Sector Organisation • Special Interest Tourism • International Cooperation in Tourism • Travel and Accommodation • Travel and Transport • Retail Travel Trade • Travel Legislation • Business Tourism • Marketing and Promotion for Tourism • Tourism Planning and Environment • Glossary Travel and Tourism • Ticketing and Airlines Terms • Hotel Industry Terms• Travel Trade Publications • International Tourism Periodicals • Travel Industry Journals and Periodicals • Travel Research Journals • Education and Training in Travel and Tourism Institutes • International Organisations • Travel Related Publications of International Organisations • Bibliography • Index
| Additional features | |
|---|---|
| Author | A. K. BHATIA |
| ISBN | 9788120731189 |
| Pages | 456pp |
| Size | |
| Binding | 6.75"×9.5" |
